Tomorrow Lab | Work | WayCount
WayCount WayCount
  • Timeline
  • 2017
  • Services
  • Initial Concept Development
  • Product Strategy
  • Product Architecture
  • Electrical Engineering
  • Mechanical Engineering
  • Industrial Design
  • Design for Manufacture
  • Firmware Development
  • Software Development
  • Pilot Production Manufacturing Support

WayCount
Connected Traffic Counting

WayCount is a platform for collecting and sharing accurate automobile and bicycle traffic counting data. By sharing traffic data online, we aim to positively influence transportation design decisions and create better cities. Using the WayCount app, you can use your mobile device to setup a WayCount device for a traffic study, then later upload that data to the cloud, and use the WayCount.com website to access and manage your data.

WayCount is engineered to meet industry-standard accuracy, while blowing away the often bulky or expensive traffic counting competition with its digital platform and Bluetooth connectivity. WayCount is designed for federal and state DOTs, transportation advocacy groups, business owners, and concerned citizens alike. WayCount is now available for purchase at CountingCars.com.

  • Timeline
  • 2017
  • Services
  • Initial Concept Development
  • Product Strategy
  • Product Architecture
  • Electrical Engineering
  • Mechanical Engineering
  • Industrial Design
  • Design for Manufacture
  • Firmware Development
  • Software Development
  • Pilot Production Manufacturing Support
WayCount
01

01 — Establishing the Core Sensor

In order to meet industry-standard timing accuracy with a low cost, we started with the design of the sensors themselves: the piezo sensors, which create a voltage when disturbed. The data gathered by the sensors is time-stamped axle count and processed by an algorithm to create output reports showing volume, speed, and automobile classifications. The Piezo Package, which provides secure housing for the sensors, was successfully prototyped at Tomorrow Lab. In addition, we designed the core of the WayCount device to work like other traffic counters including durable road tubes connected to the device to lay across the road for the study.

WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
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WayCount — Connected Traffic Counting

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WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting

02

02 — Mechanical & Electrical Engineering

The Piezo Package needed a secure enclosure design and circuit board. We made several 3D prints and silicone castings as the design evolved into a 2-part shell with an internal gasket that is lockable, crush-proof, durable and waterproof. To ensure water tightness of the gasket design, we conducted extensive, internal water submersion tests. To meet performance requirements, we designed the circuit board with a Bluetooth processor, allowing users to wirelessly manage studies and collect data. All data is stored locally on the device until extracted by a user using the WayCount App on their mobile device.

WayCount
WayCount
WayCount
The beauty of WayCount is that it is engineered to meet industry-standard accuracy, while blowing away the often bulky or expensive traffic counting competition.
03

03 — Industrial Design

We focused on a tread grip design, reminiscent of tool hardware and car tires, as the functional and aesthetic form decoration to the base of the product. For inspiration, we looked to existing “tough” design qualities such as space-centric form factors like a stormtrooper’s uniform, the shape of a smartphone protection device, and even newer flashlight and outdoor light models. Lastly, the colored silicone boot design is meant to stand out against the muted, gray plastic shell, but not draw too much attention from those unfamiliar with its purpose.

WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
01 / 00

WayCount — Connected Traffic Counting

Close
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting
WayCount - Connected Traffic Counting

04

02 — Digital Strategy

Tomorrow Lab developed the WayCount Mobile app for Android and WayCount.com website. In this process, we partnered with The Office for Visual Affairs. The App is intended to setup and manage studies, as well as retrieve and upload data from the WayCount by communicating with the devices over Bluetooth. After the data is retrieved and in the cloud, users can access their data using the website. There, users can review raw data, view other user’s data, as well as download this data and insight reports on each study including per-vehicle records, speed, volume, and classification information.

WayCount
WayCount